On the 5th Day of Xmas Guerrilla Marketing for Job Hunters revealed to me:
5 Golden Rules
- You are the brand. In today’s world you need to create a resume that makes you get noticed. Your resume needs to be a reflection of not only your past experience but who you are as an individual because lets face it personality counts just as much as your credentials.
- - Much like lingerie, the purpose of a good resume is to heighten your reader’s awareness to what’s possible… ;-)
- - Jobs are temporary in the new economy - henceforth you need to always be looking for the next opportunity. When a recruiter contacts you – how many times have you spurned them with “I’m happy where I am” and made a decision without knowing the facts? That is a career limiting reaction… even career suicide. No intelligent person would make that comment without hearing that person out AND a true executive search professional would never try to talk you into something that wasn’t good for you. For example, I helped a Marketing Communication Manager upgrade her salary from $41k to $95K. If this person had listened to me they would wasted away unappreciated by her former employer. But it’s not always about money either – it’s about opportunity.
Guerrilla Marketing is an attitude. Tap into your future employer's timeless fixations with vanity and self fulfillment. Show them that --- by hiring you --- they’ll become the corporate hero and score the corner office!