Perry's Rules for Job Hunting: 10 Rules in 10 Days

Rule 9: Consult THE NEW VALUE TABLE for everything you do and every job you apply to.

Especially for management and senior positions, companies are rarely looking to fill in a box on a standard employee recruitment form. Usually, companies are looking for something more nebulous, and more important. They are looking for a senior person who can deliver a QUALITY, not a quantity, someone who can explode out from an open-ended initiative-driven space.

Qualities are difficult to find, measure or test, and you don’t find these qualities by searching for specific salary levels—the qualities that make up the new Value Table are money-resistant. The New Value Table goes beyond skill sets and resumes, as I first explained in Career Guide for the High-tech Professional: Where the Jobs are Now and How to Land Them. [Career Press 2004].

New VALUE Table™

 

In it’s simplest form, The New Value Table represents the base elements of your personal “Brand”. Building your brand - making a “name for yourself” that distinguishes you from competitors need not be expensive.

                                       

An Employer’s Value Requirements	Your Quality That Counts
Create new intellectual wealth for my company; add to my intellectual assets.	A consuming desire to make something new; to cut a new path rather than take a road.
High-energy enthusiasm for the job, regardless of the hours worked.	Work is a game -- an integral, vibrant   part of his or her life.
Not only is money not the most important   issue - it's beside the point.	Internal pride to leave a "legacy   signature" on their work, rather than strive for a paycheque.
Enduring performance.	An ability to stay and finish the race, because not finishing is inconceivable emotionally.
"Think around corners" to solve problems creatively.	Have an inner voice saying "There's   always a way [to create a technology fix: make a deal]”.
Bring up-to-date professionalism into every fray.	Contain a desire to grow professionally   -- to become the best person he or she can be: invest in themselves.
Ever-increasing contribution.	The key to inner pleasure is recognized as making an individual contribution.
Identify and develop values for your company.	Instinctive grasp and exploitation of today's real value: the intangible capital of brand image, staff talent, and   customer relationships.
Challenge the status quo.	Willingness and courage to speak the truth when you see a conflict.