Guerrilla Job Hunting

Corporate Heroes - FlightNetwork.com

The recession is a Game Changer for millions of unemployed people. 

You'd have to be living under a rock not to notice the changes in the job market. 

Now finally a few corporations are coming to the rescue of job hunters.  Hat's off to FlightNetwork.com  who have been offering job hunters discounts on flights for job interviews.

Of course doing so is smart business because eventually job hunters become job holders and will remember their generosity and thoughtfulness.  

Let's hope others follow Naman Budhdeo's lead and embrace future customers in this manner.

David Perry

Desperate times call for ... creativity!!

Lee Silber is one of my favorite authors.  [Yes writers have favorite authors as too.]  I've always  enjoyed Lee's books because he makes sense.  He's just downright practical. 

Lee has nothing to do with the "employment market".  He's not a resume writer or job search coach.  I want you to read a piece he wrote talking about ordinary people like you and me who did something creative to get noticed. 

Lee's piece features among others the story of the Johnson brothers (Johnson & Johnson), Dave Matthews Band, The Grateful Dead, Kathy Najimy, Sara McLachlan, and Helmut Lang.  All of whom were desperate and responded by doing something different. {I'll give you a link to the article soon enough but I have something to say first.}

Why do I want you to read about something that's not job hunting related?

Because desperate times call for - CREATIVITY.  And the job search industry needs to stop writing in their client's resumes that they're "creative, entrepreneurial, different" and show them how to actually demonstrate that with their resume and their approach to job hunting.  Because desperate times call for - CREATIVITY.

Why do so many authors preach from on high that there's only one way to do things and that's their way?

Resume writing is a good example.  There are hundreds of books on resume writing and thousands of online resume writers who've had at least one of their resumes published in one of those books.  The accepted format of black text on white paper hasn't changed for years.  Okay, some suggest "cream" colored paper.  Yippee! 

Boring!

Just like your old B&W television.

I ditched my black & white television years ago.  Why?  Come on... color brings action to life.  You know that.  And sports in High Definition is so much more real.  Rock concerts in stereo or surround-sound makes you feel like your there. No what I mean!

Why then, do you persist in writing resumes like your grandfather did? 

Oh yeah, sorry, granddad only worked at one company.  He lived in a century where you worked for one company all your life. 

That's so 2000 and late! 

The old social contract between employee and employer - do a good job for the company and we'll take care of you - got shredded decades ago.  You're now referred to as "human capital", as if you can be moved around the shop-room floor in order to maximize your employers revenues.

You can't take your employment for granted anymore.  You know you have to actively manage your brand to stay "top of mind" and fully employed.  You have to become a master marketer, able stick out and being found.

So if You need to become a master marketer to keep an edge, I have to ask...

Why hasn't the resume writing industry kept up? 

They don't type your perfect resume on manual typewriters anymore.  So what's up? Who says you must have a 2-3 page resume consisting of black text on white paper? Your mother? Neighbor? Best friend?  HR? The resume consultant you found on the Internet?

Who???

Authors and wannabee anything-but-a-resume-writer-but-couldn't-get-another-job-but-this-one-rewriting-resumes... that's who. 

Come on! Seriously now, they have to tow the company line.   They sell books based on their methods or the methods of some other guru.  They have to sell books and encourage their resume and job search coaching clients to parrot the guru's methods to make a living.  That's how they make a living and it is a very big business indeed.

How's your black & white industry accepted perfect resume working for you? 

Got a lot of calls this week?  Go on a lot of interviews?  Have to turn down any offers because they just weren't quite perfect?

Sorry, I didn't think so. 

But it's not you.  It's not your fault.  It's your resume. 

You're brilliant! Spectacular! An achievement based mover and shaker!  But your resume makes you look like all the rest. So I have to ask...

When are you going to break away from the pack and try something new and innovative?

Are you going to wait until your car gets repossessed?  You lose your house?  Your spouse? Or worse your TV?  When your "social assistance" gets cut off? When!

What's it going to take to jolt you out of your doing-the-same-thing comfort level? 

Before they take away your color TV and you have to bring the B&W one up out of the basement I want you to read Lee's Q&A section on his web site.  I'll give you the link in a moment. 

Aren't you a write too Dave?

Yes.  And by-the-way "Guerrilla Marketing for Job Hunters 2.0" is my 3rd book.  But NO, I  don't tour around the country selling books for a living.  I don;t write resumes for aliviing and I certainly don;t coach job hunters for a living.

I'm a Head-hunter.  One of America's best - the Wall Street Journal said so nicknaming me the Rogue Recruiter last year - you can read about it on my web site www.perrymartel.com.  I have made my living as a professional recruiter for more than 20 years. 

I may be a simple head-hunter but I know exactly what it takes to get noticed and get hired.  AND it isn't a dull boring resume.  People get hiored when they get in front of an employer and make a case for themselves.  So, it's You telling them what you're going to do for them...

And you can't get in front of an employer anymore with conventional thinking.  Need more?  Get your copy of this free audio CD i did with Mark Haluska  and Kevin Donlin here: www.gm4jh.com

Now, as promised here is the link to Lee's site and this article: http://www.leesilber.com/HTML/Free_Readers_Write.htm

Please read it. Be inspired.  Go be creative!  Get a job you love and then help others breakaway from the ordinary.. because desperate times call for - CREATIVITY!!!!!!!!!!!!!!!!!!

David Perry

Managing Partner Perry-Martel international Inc. and co-author, Guerrilla Marketing for Job Hunters 2.0

When the Guru Smacks You on the Head, Take it Like a Man

Great advice is great advice no matter where it comes from and no matter who it was originally intended for.

Here's an article by one of my favorite business gurus - Perry Marshall - on coaching.  Actually no, it's on learning and being open to being open to learn from the best even when people already think you're the best.  the article is oh so  very applicable to job hunters - especially all those stuck in the old ways of job hunting hunting and networking.  When you're finished with the piece surf over to my web site and download our free audio CD on job hunting {Guerrilla Job Search Tips!}

Read Perry Marshall's article for yourself and listen to his advice on how to improve your performance - it's so applicable to job hunters. MORE

What is the better “value,” the book Guerrilla Marketing for Job Hunters 2.0, the Guerrilla Job Search Home Study Course or the Guerrilla Job Seekers Boot Camp ?

This is Part 1 of a 4 Part Discussion.

I have been asked this question many times over by job seekers via email, a blog posting or in an informational phone call. Not to be presumptuous but what most people are really asking when I drill down is; what is the most economical way to become a Guerrilla at little or no cost. As a side note, Outplacement counseling is roughly a 3 Billion dollar business in North America.  

But back to the question: 

Guerrilla Marketing for Job Hunters 2.0 - is your best value “if” what one is really wants to know, “what is the cheapest” way Guerrilla tactics can be learned. For about the cost of taking three people to McDonalds for an Extra Value Meal, you can purchase the book and within days start putting to use the tactics that thousands of other people already have done to land their next job.

Imitation may be deemed the best form of flattery, but we’re finding and pursuing outplacement people /companies who are using our material and putting it out as their own. This practice IS NOT authorized for any reason, and a subject for later, but my point is that others are repurposing our information and are presenting it. That in and of itself should tell you something if one has to mull over the small cost of the book !

Quite frankly though, if you could invest in only one of our products, one "might" say there is a shortcoming to purchasing the book say as opposed to the Home Study Course or the 10 Week Guerrilla Job Seeker Boot Camp. (David is going to kill me for this :) 

The first down side is that the publisher of the book (Wiley Brothers) would permit only so many words that could be printed in order for Guerrilla Marketing for Job Hunters 2.0 to be retailed at a certain selling point. That is simply how things are done in the world of big time publishing. As a result, it was not possible to make the book as all-inclusive as we would have preferred.

In fact, there was enough material left over that we could easily put to market “Guerrilla Marketing for Job Hunters 2.1, the unpublished chapters” if we chose to do so. (More about this exciting and unknown bit of news later in this 4 part article--- and how You can gain access to this information)

Also on the down side in regards “Guerrilla Marketing for Job Hunters 2.0” is the fact that the book was intended for people who will “on their own accord,” get off thier duffs, step away from their computer, stop reading endless job board listings and be daring enough to step out on a ledge and do things that others simply would not to attempt to do. I’m not talking about purchasing costly bill board space or walking around with a sandwich board strapped to your chest and back. Thankfully, we’re a little more sophisticated than that.

In the book we don’t ask job seekers to take any risks what-so-ever, but rather the reader is taught how to keep their opportunity funnel filled and genuinely stand apart from the crowd. The reader is also shown how to and deliver their value proposition in a clear and concise fashion that will garner the attention of the right people within an organization. So this book like any other informational publication where one has to literally “put words to action” is not for those who at least without being literally pushed, are reluctant to follow instructions to the letter.

Lastly, the single biggest down side of purchasing the book versus our other products, is that the reader is not entitled to have the advantage of receiving “free” phone access to author David Perry, or contributing co-authors, Kevin Donlin or myself (Mark J. Haluska) or all three of us together for that matter; to acquire additional one-on-one advice or coaching when it might be needed at a most critical moment in your job search.

Due to space limitations I have to run for now. Tomorrow I'll talk about the upside of investing in the book, Guerrilla Marketing for Job Hunters, 2.0  and why contrary to the belief of some, why the book is also very suitable for most blue collar workers !  

In closing, if someone you know is out of work and would benefit from our FREE audio on How to Land a Job Even in the Recession of 2009 (a $ 50 value) simply send them to my link at: http://tinyurl.com/cpkwha         Supplies are limited !

For information on corporate sponsored outplacement services, career coaching, resume assistance, the Guerilla Job Seekers 10 week boot camp, or if you would prefer personal one-on-one Guerrilla job search assistance, contact me at: theguerillajobcoach@comcast.net or 724-495-2733 for information.

Mark J. Haluska

• A Contributing Co-Author of "Guerrilla Marketing for Job Hunters" and "Guerrilla Marketing for Job Hunters 2.0," 1,001 Unconventional Tips, Tricks and Tactics for Landing your Dream Job.

* Certified Guerrilla Job Seeker Instructor

 

I'm not getting any response from recruiters after I contact them with my resume ! (Part 2)

 

* It could be the case that your resume and cover letter looks like everyone else’s. In a word boring. My time is limited and the only non-renewable resource I have. Therefore, like all the other executive search professionals I know in North America your resume has 30 seconds or less to impress me. If your resume and cover letter grab my attention, it would be because you’ve gone above and beyond what most job seekers do to clearly show me your value proposition. Doing so would prompt me to call you as soon as possible !

You asked about follow up and how. I would suggest you do so, and the phone should to the trick; but be mindful of the fact that the recruiter does not work for you as s/he is not on your payroll. Even if you feel justified in giving him/her a piece of your mind because of the time it has taken to reach that recruiter, be on your best behavior otherwise your resume will end up in the shredder before the phone conversation is over. Putting your best foot forward and making a call every couple of weeks, if just to leave a voice mail should eventually result in contact with the recruiter.

Your question does not hint at what your profession is, but I would suggest that you seek out a few recruiters who specialize in your field as they are most likely to be the people who may have something for you and if not, they may know another recruiter who does. If the recruiter belongs to a split network such as Top Echelon (www.topechelon.com) he/she will be highly motivated to share you with another recruiter because the fee would be split between them should you be hired.

One final suggestion is to use Google. Suppose you were in Human Resources. Simply go to the Google search bar and type in “recruiters who specialize in human resources.” That will result in 10,100,000 results. The above search string works for any profession.

Once you have checked out some of the firms who specialize in your area expertise reach out to some of them. Try one or two local ones first but don’t feel hesitant to talk with other firms hundreds or thousands of miles away. As long as they specialize in your field is all that matters.

Hopefully I have answered your questions. By following the advice I’ve “hinted” at herein, recruiters will get back with you.

Best of luck with your job search !

For information on corporate sponsored outplacement services, career coaching, resume assistance, the Guerrilla Job Seeker10 week boot camp, or if you would prefer personal one-on-one Guerilla job search assistance, contact me at: theguerillajobcoach@comcast.net or contact my office at 724-495-2733.

Mark J. Haluska
Founder and Executive Director of
Real Time NetWork
www.rtnetwork.net

• I’m a Contributing Co-Author of the best selling book, “Guerrilla Marketing for Job Hunters,” 400 Unconventional Tips, Tricks and Tactics for Landing your Dream Job. Released in 2005

• I’m also a Contributing Co-Author of "Guerrilla Marketing for Job Hunters 2.0," 1,001 Unconventional Tips, Tricks and Tactics for Landing your Dream Job. Released in June 2009

• I'm one of only 4 certified "Guerrilla Job Search Boot Camp" Instructors in North America

• Recommended reading for Corporate Hiring Authorities: “Executive Recruiting for Leaders,” Insider Secrets for Locating, Evaluating and Retaining Top Talent by David Perry and Mark J. Haluska 

 

 

 

I'm not getting any response from recruiters after I contact them with my resume ! (Part 1)

Question:

I'm not getting any response from recruiters after I contact them with my resume. What does this mean? Should I follow up? If so, how?

Answer:

There could be a number of reasons why the recruiters are not getting back with you regarding your credentials, here are just some of them in this two part series.

• Unlike the days before this current recession when most executive recruiters were snowed under with new search assignments; in the here and now, recruiters are besieged with unsolicited resumes from hopeful job seekers. At the same time owners at many of these firms have cut back on staff due to the significant slow down in hiring by their clients. In many cases, there simply is not enough staff and as a result, time in the day to respond (via mail or by phone) to every job seekers plea for a professional attention.

• As I stated above, the number of active search assignments recruiters have on their desk has by-and-large dropped off significantly in the last year. In fact so much so, it’s driving many firms out of business. In most cases, with what assignments recruiters do have right now, there is a glut of candidates. So, before the recruiter calls you, they are combing through their data base of candidates to see if there is a fit with someone they “already know to be a proven winner.” If that does not pan out, then the recruiter usually starts looking at the unsolicited resumes to hopefully find a candidate that appears to be a potential fit for their client.

• Perhaps the recruiters you are contacting simply do not have any job orders as to where, based on your resume, there is an “exact fit.” "EXACT FIT" are the operative words here and never forget that when working with a recruiter. Therefore, some recruiters will feel there is no reason to call you at this time. Then too, many recruiters may not contact you to acknowledge your resume for that “exact fit” reason. Could one consider that rude ? I suppose so, but with staffs being cut back, there is more to do with less people to do the work so the firm is prioritizing their call back list. That list is comprised only of people who can help the firm earn a fee today !

*****************************************************************************************
Due to space limitations herein I have to go for now, but be sure to join me in the next day or so for Part 2 of this answer. I hope Part 1 has been beneficial and has provided you with a little bit of insight.

For information on corporate sponsored outplacement services, career coaching, resume assistance, the Guerrilla Job Seeker10 week boot camp, or if you would prefer personal one-on-one Guerilla job search assistance, contact me at: theguerillajobcoach@comcast.net or contact my office at 724-495-2733.

Mark J. Haluska
Founder and Executive Director of
Real Time NetWork
www.rtnetwork.net

• I’m a Contributing Co-Author of the best selling book, “Guerrilla Marketing for Job Hunters,” 400 Unconventional Tips, Tricks and Tactics for Landing your Dream Job. Released in 2005

• I’m also a Contributing Co-Author of "Guerrilla Marketing for Job Hunters 2.0," 1,001 Unconventional Tips, Tricks and Tactics for Landing your Dream Job. Released in June 2009

• I'm one of only 4 certified "Guerrilla Job Search Boot Camp" Instructors in North America !

• Recommended reading for Corporate Hiring Authorities: “Executive Recruiting for Leaders,” Insider Secrets for Locating, Evaluating and Retaining Top Talent by David Perry and Mark J. Haluska

Life sucks!

Some days it just seems that no matter what you do LIFE SUCKS!  I know it's not just me but it's kind of hard to remember that when everything seems to be spiraling in the wrong direction. 

What's wrong with my life?  Doesn't matter really...

Here's what I'm doing about it:

• going for a walk to clear my head [exercise increases my endorphins - which makes me happy without drugs]
• reading my top ten accomplishments list [ I often forget what I actually have accomplished - sometimes against incredible odds] and this reminds me I've been down before and roared back!
• making a date with my wife [because I love her and any time I get to spend with her is great - with 4 kids an active search business and a new book we don't have much time together]
• going to ALL my kid's soccer practices and listening - really listening - to their highs and lows [AND watching the game instead of catching up on work]
• reading Success Magazine [and listening to the audio/video DVD enclosed in each issue] because even one good idea will lift me up again AND I've been reading the magazine steadily since 1968
• revisiting my mentors - some of them living --- others in their books [Napoleon Hill, W Clement Stone, Churchill, Gandhi] - Lance Armstrong, Richard Branson, Oprah, Brian Tracey and Zig... Zig's seen it all before!

All my life I've treated Failure as a temporary state.  It's still very real but it washes over me like a cold rain and then it's gone.  I keep moving forward looking at the goals writtn on the whiteboard next to my desk at home.  I need to continue moving forward OR risk getting stuck and immobilized. 

Moving toward the POSITIVE unsticks me. This is what works for me.

What about you?  When you're looking for a job and not having the success you expect [does anyone ever move as fast as they want between opportunities?] what do you?  How do you keep yourself UP! and moving forward?  I'd really like to know.  I'm sure other job hunters would like to know as well.  What works for you?

- David Perry

S.E.X Tips for Job Hunters - employers will thank you

The current recession has shown that being good at your job is just not enough anymore.  The FREE guide covers:

1. exposing yourself in public;
2. resume lingerie;
3. satisfying an employer's needs;
4. handling rejection; and
9. positioning.

And finishes with a step-by-step Case Study that demonstrates the tactics and techniques.

- David Perry, Managing Director, Perry-Martel International Inc.
- Co-author "Guerrilla Marketing for Job Hunters 2.0"

Download SEX tips for Job Hunters June 17th

"Screw The Recession" -- it's a Guerrilla Job Search Special - http://tinyurl.com/od3ym5

“Discover How To Get The Job
You Choose, At The Salary You Deserve
-- Even In 'The Recession of 2009' ... ”

Click here now!

“As Featured by The New York Times,
CBS Radio, Wall Street Journal, Fox News, and More”

“New Recession-Proof System Gets You Interviewed
and Hired for a Great Job in 90 Days”

“Hurry! This "Screw The Recession" Special
With $198.00 in Free Gifts (see below)
Ends at 12:00 Noon on May 31, 2009”

Click here now!

"The Guerrilla Job Search Home Study Course!"

How Fast Can YOU Get Hired?

Click here now and find out!

How to Get The Job You Want Even When No One's Hiring

When the jobs are hidden To get a job, you have to find the openings that no one's advertising, and really impress your potential employer.  This is an interview I did with Jia Lynn Yang, writer-reporter from FORTUNE Magazine.  There is more available on the Fortune site.

NEW YORK (Fortune) -- David Perry, a longtime headhunter, says you're wasting your time if you're looking for job postings online. And he should know: he's often the guy on the other side helping companies lure new talent. Perry, who's based in Ottawa, says that in the last 22 years he has accomplished 996 searches totaling $172 million in salary. And the bottom line in today's economy, he says, is you have to tap the "hidden job market." more

“Discover How To Get The Job You Choose, At The Salary You Deserve -- Even In A Recession ...”

“As Featured by The New York Times,
CBS Radio, Wall Street Journal, Fox News, and More”

Planning and perseverance pay off for job hunter

What's your story?  What's working best for you?
- David Perry, www.perrymartel.com / www.gm4jh.com