The most obvious change in job-hunting is the advent of the Internet. In the old days people would wait for the
Sunday paper and check the classified section to see who was hiring or they’d simply
ask their friends and neighbors if they knew of any job openings. Now, thanks to instant communications and
round-the-clock access you can research companies and job-hunt anytime at more
than 42,000 job boards and 500,000 corporate web sites. You can network with total strangers,
thousands of miles from home, in your pajamas… not that where watching!
Here are 8 of the Top 50 research avenues covered in Guerrilla Marketing for Job Hunters:
ZoomInfo – ZoomInfo
is the research tool I use the most. Can’t live with out it. Are you
in it? You should be! And listing yourself or checking your profile
is free. Register
and Create a ZoomInfo Web Summary and Be Found and then Let Opportunities Find You. This is a craeer accelerator you can’t live
without.
America’s Career InfoNet – The research tools
for industry and occupations are second to none AND it’s free. There are several pages devoted to using it
in Guerrilla Marketing for Job Hunters. Check it out for your self.
Just Sell - will email you a description of every company which has received new funding each week. The free report is divided by state or province and includes a description of the company and the purpose for the round of funding, and often includes the email addresses of the senior executives.
The Money Tree Survey - is a quarterly study of venture capital investment activity in the United States. It’s collaboration between PricewaterhouseCoopers, Thomson Venture Economics and the National Venture Capital Association. It’s excellent and it’s the only industry-endorsed research of its kind.
PE Week Wire
is free and I have daily updates delivered to my email box bright and early
each day. PE Week is the only industry publication that tracks and researches
private equity deals for the entire venture capital market. The weekly
newsletter and daily website give you in-depth news on industry trends,
companies seeking investors, deals at all stages, participating firms, deal
conditions, proceeds and
pricing. It’s been a valuable resource
for me.
Vault
– their industry career guides are world famous. The thousands of career opportunities are a nice bonus.
Fucked Company – what can I say, some
employers are coy and creative when it comes to representing themselves to high
performance candidates. If you’re
worried about being “blue skied” then check out a prospective employer here.
Google Alerts are email
updates delivered to your email address once a day based on information you
tell Google to watch for. For example
the announcement of new executives or news stories on companies of interest to
you. I use Google Alerts to find leads
on companies who have hired new VPs of Sales because these executives might
need my services to help staff their teams.
You'll be far more successful if you look at the hiring process from the other side of the desk—from the employer’s perspective. Put yourself in their shoes. They don’t want
to hear about your personal career aspirations. They want to know that you’ve gone out and looked at their industry and
you understand where they’re going. Research, research, research—and
then match your experience to their needs.
